The world’s information is currently doubling every two years. With smart phones, tablets and the ubiquity of the internet, people are constantly receiving, analyzing and sharing overwhelmingly amounts of information. How to market more effectively — or more fundamentally how to reach a target audience — has became a major challenge for today’s financial marketers.
Here are some brilliant examples from Apple, WestJet and Dove that financial marketers can use to inspire their social content strategy.
Read more at Financial Brand