Banks need to improve mobile content downloading speeds if they want to meet customer expectations in a digital world.
We have all been there: trying to shop, research, bank or just read – and instead are left staring at the phone, waiting for what seems like hours on content to load.
With the emphasis on mobile delivery in virtually every industry, it is unfortunate that more attention is not paid to mobile website performance. Online consumers exhibit a 57% abandonment rate when they have to wait more than three seconds for content to load and 80% of them never return, according to Radware. Optimal site performance is even more critical in the mobile world, where cellular data connections can easily mean sites load two to three times slower.
Read more at BAI Banking Strategies