Bemoaning the Decline in Branch Foot Traffic: It Could be Worse!

Banks and credit unions have been bemoaning the decline in branch foot traffic for some time now. In part, this is a result of widespread and accelerating consumer preferences for digital channel interactions. In a 2012 Celent survey of North American financial institutions (an effort we intend to repeat in 2014) , nearly half of respondents expected a 10% to 25% runoff over the next five years. Many expect a higher rate of decline.

Read more at Celent

Bemoaning the Decline in Branch Foot Traffic: It Could be Worse!

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