The informed consumer expects augmented service

We may focus upon mobile banking and customer engagement today, but soon we will focus upon augmented servicing that is proactive and predictive to encourage advocacy.

This is due to debits and credits taking place around us, behind the scenery, and therefore the need for informed service will be more critical than ever before.

Picture this scene in the near future: Chris is taking a journey into the city.  He walks past the ticket office at the subway station, and says “travelcard”.  The options appears in his eyewear and Chris chooses option 2 for all zones off-peak by saying “option two”.

Read more at SAP Banking View

The informed consumer expects augmented service

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