The offering: an ability for credit card users to push to issuers a notification that the user is traveling abroad.
Yes, that’s it.
Watching this demo of this push notification, which I thought was exemplary, made me realize that we (and by “we” I really mean “I”) are too often looking for some grand, game-changing, mind-altering, P&L-transforming innovation. The truth is, however, incremental innovation matters more.
Read more at Bank Innovation