To prosper in today’s more competitive environment, community banks must learn how to combine technology savvy with personalized service.
The definition of community banking has moved well beyond asset size and branch location over the years, but has it evolved in the eyes of account holders as well? For many, “community bank” still brings to mind a black and white picture of George Bailey and the Bailey Bros. Building and Loan from It’s a Wonderful Life. We in the banking world know this outdated picture of community banking is no longer accurate, as today’s community banks offer the same modern conveniences as larger institutions but do so in a far more personal way.
Read more at BAI Banking Strategies
Rebranding Community Banking with Technology
News and Trends in Financial Services 